How Young is Too Young?
posted on February 6th, 2012 / by Heather Bray / 14 CommentsHow young is too young? What’s “age-appropriate” makeup?
Let me begin by saying that I am not a mother, unless you count dogs. I have been a nanny for five precious girls, worked in children’s church for years and worked in youth groups, both junior and senior high, for eight years; BUT, I’m not a mother. (Hopefully, in the next couple of years
) I am not writing this to put any type of judgment on anyone; I get asked this question a lot so I thought it would be a fun topic.
We’re in the age of Toddlers and Tiaras, 16 and Pregnant, The Kardashians (my guilty pleasure), and several other reality shows where young girls prance around with makeup horribly caked on. Lately when I watch these shows or even walk around the mall I’m amazed at the age of girls wearing makeup. Make-up like this:
Lets take it back a little and I’ll get embarrassingly real with you.
I was, um, sort of awkward and very much a tomboy, rarely ever did I get girly—unless I saw makeup. I remember waiting every morning for my mom to put on her makeup. I would sit and stare at her the whole time, watching every little move and paying attention even to the brushes. Even better than that, I can remember sitting on my grandmother’s toilet while she stood with her mirror on the high window (think much older house that had teensy bathroom windows), watching while she painstakingly applied the pancake makeup to her face. I could literally sit for hours watching this! She was so careful, everything had its place and purpose, I thought she was the most beautiful woman I had ever seen (next to Dolly Parton) I was so fascinated that even now, if I close my eyes, I can remember the way her Max Factor makeup smelled.
Much to my dismay I wasn’t allowed to wear makeup till I turned 16, again, reminding you how awkward and not so cute I was. My solution to the “life ruining” rule my parents had? Sneak it. I guess the makeup sneaking started when I was 12 or 13. I would go to church fresh faced, but as soon as I got to youth I would go to the bathroom and dig out the lip-gloss, blush and mascara from whatever place I had been able to stash it. I cannot count how many times I was caught and grounded!!!! 16 felt like it would never come!
Now, I don’t think you need to wait till 16 to start allowing your girls to wear makeup; BUT, I do think some boundaries are good. Back to the age of reality television: personally, I repeat, personally, I think shows like Toddlers and Tiaras are horrible! As someone who has worked in the modeling, acting world—this stuff is real!
Girls younger and younger are being encouraged to alter their God-given beauty in order to look like something the “entertainment industry” has set as a standard.
What happened to letting kids be kids?
This is what I usually tell mothers when I’m asked, “How young is too young?”
No one but you, as parent, can set the age limit for when your daughter can wear makeup.
Having done makeup for 10 years and having worked with HUGE age varieties, I will gladly give you some tips/guidelines on what I (as a non-parent) think.
Here are the ages and steps I’d pair with them:
9-11 or 12:
Good skin care is the best thing (as a beauty secret) you can teach your daughter!
Before you decide to start letting her start to wear makeup, choose two products to start with. Clear or brown mascara and neutral color lip-gloss are my picks. Translucent powder is another good one.
11-14:
As she gets older start adding things. Bronze eyeliner, darker mascara, a light bronzer instead of blush, lip-gloss with a bit of color.
14-15:
At this point I’m sure she has a decent grasp of what’s cool and hip in the makeup world and if I remember correctly, my mom didn’t know what she was talking about, I knew everything … HAH!
My biggest tip for moms: take her to a makeup counter and get her makeup done. Nordstrom isn’t allowed to charge for makeovers so they have a lot of walk-ups. Be a considerate customer and CALL AHEAD to make an appointment! When you do, tell them you would like a lesson for your (fill in the blank) age daughter. Let them know you would like to keep it “age appropriate.”
Don’t worry—you won’t offend anyone! It will actually help the artist do their job and you will be one happy momma!
My favorite makeup lines for beginner lessons are Trisha McEvoy, Bobbi Brown, Stila and Benefit.
My mother took me to the Trish McEvoy counter in Louisville, Kentucky to have my 16th birthday makeup lesson; this is where my entire world changed! What I think is funny about it is that still to this day I use some of the tips they taught me.
Even though I’m not yet a mother, I do know what it’s like to be a daughter.
Tell your girls how beautiful they are! Start young so they know that makeup doesn’t make them pretty, a kind, good heart and Jesus does.
Encourage them to grow up slowly! In such a superficial, airbrushed world they need to have confidence that comes from within.
And oh my goodness, being a girl is FUN!!!! All I see are girls trying to look older than they are. They should enjoy being little girls!!!!!
Here are some great examples of celebrities looking beautiful and age-appropriate and fresh faced:
Again, I’m not a mother so I don’t have experience at this; all I have is a makeup artist’s perspective.
Mothers, daughters, sisters, grandmothers, granddaughters, aunts and girlfriends—you are unique and beautiful! Enjoy being you!
(And a very special Thank You to the lovely and adorable Erin Alexis for volunteering to be our ‘too-much Make-Up’ model!)








What a GREAT blog! Thanks friend for sharing your wisdom. Growing up as a tomboy myself, I am
Somewhat overwhelmed at times what to do with my little girly girl that God gave me!
Great advice, Heather. We've never had strict boundaries with our daughter about make-up, and I've never had to say, "That's too much make-up, Babe." I think most little girls know what's enough, if they have a healthy sense of who they are and what makes them beautiful. P.S. I really love that too-much-make-up model.
Thank you, thank you, thank you. We live in a world where our girls are being asked to grow up so quickly, or they're given the examples that its how things should be. Nothing breaks my heart like seeing a pre-teen wearing more makeup than I've ever worn in my life because they think it makes them pretty. I had a hard lesson to learn with my own daughter when I caught myself telling her I had to "go take my pretty off" one evening. It ended up in a good conversation about how we are all beautiful in our own way because God made us that way. Great lesson to learn both as a parent and child. (Loving your model choice. She's an amazing young woman.)
As a mom of a 10 year old who is ready to be 15 {Aack!} I love this article. These tips are wonderful, do-able, and practical. Thank you!!!
Love this! Great, practical tips for girls and moms.
Love it! Beauti~fully written
Great article, Heather. I have a toddler who loves to watch me put on makeup, and is so fascinated by it, so these are great tips for my eventuality. I think my first experience with makeup was for a pageant when I was a teenager, and that is NOT reality. I had to learn to tone back to a natural look as everyday is not a pageant day. Once again Kudos to you.
Thank you so much for this GREAT article! I was just having the make-up conversation with a sweet friend over lunch this week. So needed and written so wonderfully:)
Omgoodness Erin Alexis you are sooooooooooooooooooo lovely girl! with and without makeup you shine! The light of the Lord is BRIGHT in you and you make me super-de-duper happy dear! Stay beautiful always! Hope to see you soon so ttfn girl!
<3
-Your CAIA Friend
This is a very good writing. Being only 14 finding the right amount of make-up is a tough job to handle but my mother helped me thorugh it step by step. Thank you for posting this!
Thank you ladies for all the fabulous comments!!!! It encourages my soul and I'm so glad this didn't step on anyones toes! Lord help me if I ever have girls!!!!!!!!
I'm so glad. It really was a fabulous writing and very helpful! Keep it up please!!!!
THANK YOU!!! I was thinking that for my 10 turning 11 year old birthday that I would get her make-up and you helped guide me on how to start! Thank you so much ~ you are literally an answer to my prayer
She is heading into middle school and I thought that might be the appropriate time to start this womanly journey. I have always told my girls that make-up should not hide anything about you but simply highlight you natural beauty… Here we gooooooo!
Great article. I was just thinking about this very thing in relation to my 11 1/2 year old daughter because I've begun to see other girls her age wearing makeup. I love your suggestions. I didn't even know I could buy clear mascara! That will work great on my daughters thick lashes.
When the time comes I will know where to start. Thank you, Heather.
Thank you Heather, so appreciate your insight into what can be a challenging topic for a mother of two teenage girls.